Project description
Redhawk Coffee E-Commerce Website Design
Client
Redhawk Coffee Roasters
Services
UX/UI Design
Description of Services
The customer came to me to resolve some of the issues that they were experiencing with their previous website design, including customer confusion about subscription offerings and services and coffee types. I developed a 'sentence structure' ordering system and a visual language of the coffee types. Then built it all into a custom Shopify Template.
![](https://cdn.prod.website-files.com/657ce0d9e263ba3262a871f7/659a2a43c3077f1f75779631_Mask%20Group%2019.png)
![](https://cdn.prod.website-files.com/657ce0d9e263ba3262a871f7/659a2a47b53dc2c26237bb3f_Group%2014.png)
Creative Brief
I set out to design with the goal of evoking a feeling of travel and different climates. The customer is reminded what a magical journey the bean follows to their cup.
ui design
I developed this verbal ordering system for the site utilizing a custom Shopify template, which includes wholesale and subscription services.
![](https://cdn.prod.website-files.com/657ce0d9e263ba3262a871f7/659a2a2ea0ec2e337d429828_Mask%20Group%2020.png)
![](https://cdn.prod.website-files.com/657ce0d9e263ba3262a871f7/659a2a53970951981243eb6f_Littlephone1.png)
![](https://cdn.prod.website-files.com/657ce0d9e263ba3262a871f7/659a2a5583f545731eb95d17_Littlephone4.png)
![](https://cdn.prod.website-files.com/657ce0d9e263ba3262a871f7/659a2a69bd649806f4d64104_Littlephone5.png)
ui design
The site was fully developed and mobile responsive and totally developed. Since then sales and subscriptions are "very improved".
![](https://cdn.prod.website-files.com/657b5d1c945d24e3aa7c2334/657cff1a5bf5a83f4f6c8f7c_Group%209.png)
![](https://cdn.prod.website-files.com/657ce0d9e263ba3262a871f7/659a2a4cd93130459507da12_Tiltedscreen.png)